The Reveal Teaser
Taking inspiration from Automobile Commercials to create a sense of excitement around the product, the teaser primarily focuses on the beauty of its Chroma RGB, without providing any information on its new features.
The goal is to pique the curiosity & anticipation of the target audience before the usual product trailer.
The goal is to pique the curiosity & anticipation of the target audience before the usual product trailer.
As we also need to make the Chroma RGB experience more relatable, we connect the visuals to familiar frames of references, contextualizing the effects to daily life activities/game actions.
The Product Trailer
The video highlights the 5 key features of Basilisk V3, ranging from function to its aesthetics.
To delve into Basilisk V3's customizability, the director drew inspiration from "RipperDoc's workshop".
To delve into Basilisk V3's customizability, the director drew inspiration from "RipperDoc's workshop".
The Motion Design
To align with the cyberpunk or science fiction theme, we incorporated futuristic UI elements to enhance the storytelling & visual experience. Icons were also created to visually represent the function of Basilisk V3's 10+1 Programmable Buttons & Profiles.
To align with the cyberpunk or science fiction theme, we incorporated futuristic UI elements to enhance the storytelling & visual experience. Icons were also created to visually represent the function of Basilisk V3's 10+1 Programmable Buttons & Profiles.
